The Chinese wealth manager has also applied for a mutual fund advisory licence in the country.
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The Chinese wealth manager has also applied for a mutual fund advisory licence in the country.
Separately, the bank’s top 10 best selling mutual funds include products managed by Alliance Bernstein, Blackrock, Hang Seng IM, Janus Henderson, JP Morgan Asset Management and UBS Global Asset Management.
Even foreign players have opened accounts with online fund platforms for selling investment products direct to investors.
As online distribution of mutual funds gains momentum, retail banks must strengthen their online strategies to compete with new rivals.
Bank marketshare of mutual fund distribution in the region has been gradually declining.
The SFC’s new online distribution guidelines aim to create a direct fund distribution channel from firm to investor, bypassing banks and wealth managers.
Both China and India lead in online distribution initiatives in Asia ex-Japan. However, the drivers for online distribution are different in both markets, according to a study published by Boston-headquartered Cerulli Associates.
Part of the Mark Allen Group.