Bang, with over 23 years of pan-Asian and international financial industry experience, will spearhead the asset manager’s global expansion of its distribution, product and marketing efforts.
The fund house said the appointment is “part of the firm’s continued strategic expansion”.
Reporting to chief executive Guy Strapp, she will take up her Hong Kong-based role later this year.
Her appointment follows the recent opening of Eastspring Investments’ European sales office in London, which will act as the region’s sales hub.
Last year, the fund house opened two offices in the US.
“In the next phase of our growth strategy, we will take our Asian investment expertise to a global investor base and continue to drive growth in key markets in Asia,” Strapp said.
Bang’s appointment will “contribute significantly to the overall strategic direction of the business as we implement our expansion plans,” he added.
Bang will also work closely with the firm’s life insurance partner, Prudential, as well as its joint venture partners.
Perviously, Bang worked with Deutsche Asset & Wealth Management, where she held a number of senior leadership roles and board seats in Asia. Over the past eight years she was responsible for multiple Asian markets and most recently was managing director, head of global client group, North Asia Asset Management.
Prior to Deutsche, Bang managed the regional structured product distribution platform for CIBC, Toronto Dominion and Chemical Bank in Hong Kong and Tokyo.
Eastspring Investments, with operations in 14 markets, managed about US$94bn (£62bn, €70bn) in assets under management as of June-end.
The investment manager operates in Japan, Malaysia, Singapore, South Korea, Taiwan, Hong Kong, the United Arab Emirates, Vietnam, Indonesia, and has joint venture operations in India, China and Hong Kong
Eastspring Investments also manages the assets of life and pension products sold by Prudential in the UK, the US and across Asia.
Together with Eastspring Investments, Prudential Corporation Asia comprises the life insurance businesses of Prudential plc in Asia spanning 13 markets.
