MemeStrategy, a Hong Kong-listed digital asset company, has announced the launch of a Pokémon trading card fund, the world’s first.
It will be accessible through alternative asset digital investment platform EVIDENT Platform Services, a Hong Kong Securities and Futures Commission licensed firm.
The company said that the fund launch, slated to coincide with the 30th anniversary of the Pokémon franchise, aims to establish trading cards as a recognised alternative asset class.
Ray Chan, chief eoecutive Officer of MemeStrategy, said, “The collectibles market is expanding rapidly, yet institutional participation has remained limited due to logistical and security barriers. We are solving that problem.”
“For the first time, we are providing a convenient and secure structure that allows professional investors to engage in this growing market without the burdens of physical ownership.”
“This reflects our core mission to bridge culture and capital by creating accessible structures for the professional market.”
The fund’s portfolio will be anchored around a leading Pokémon card: the PSA 10 “Pikachu with Grey Felt Hat” card, which was created through a collaboration between The Pokémon Company and the Van Gogh Museum in Amsterdam in late 2023.
The company said the price of the card has since increased by 400% in the secondary market, and that all physical cards will be authenticated, insured, and stored in a museum-grade environment with temperature control and 24-hour surveillance, operated by Grade10 Vault, a professional card-vaulting service.
Florian Spiegl, founder & CEO of EVIDENT, said: “Collectibles represent one of the most compelling frontiers in alternative assets — a market with proven performance but, until now, without the infrastructure to serve institutional capital.”
“This fund demonstrates exactly what EVIDENT’s platform is built to do: take high-conviction asset verticals and structure them to the highest regulatory and institutional-grade standards.”
